The Country Manager will be responsible for delivering the strategic growth and tactical plan for Tanzania and Zanzibar by leading and motivating a team of Key Account Managers, the Retail Team and building customer relationships at a senior level. You will be accountable for delivering the net profit financial performance and Key Performance indicator deliverables.
You will need a minimum of 5 years sales experience with proven successes from a 3 year track record in commercial management and experience in On Trade, Retail and Event brand building and activation record, preferably across wines, spirits and beers.
The job holder is responsible and accountable for (but not limited to) the following:
- Agree aims and objectives to build the strategic plan to agree tactical deliverables with the Board to brief the international team to over deliver the budgeted metrics every month, every quarter across the year.
- Track the cross functional monthly reports to document updates on results in the monthly report with inputs from key members of the team in both markets, to challenge ‘right strategy, right execution.’
- Work closely with Finance Manager and the Head of International Strategic Markets on the cost controls and financial policies to drive efficiencies through the business, ensuring budget management. (stock & debtors)
- Segment, target and roll out the TMMI launch into the On Trade and Embassy business in Dar Es Salaam.
- Although based in Dar Es Salaam, the expectation will be that the job holder visits the business in Zanzibar at least 4 days a month to ensure that the key deliverables are being met with the team and the local markets. It is equally important to ensure similar frequency travel to Arusha/Northern Circuit.
- To lead and motivate a team of KAMs so that revenue, profit and brand distribution targets are exceeded, within trade investment budgets. (ZMMI & TMMI)
- Establish & build customer relationships at a senior level across key accounts to retain and maximize the revenue earning potential of all accounts. (ZMMI & TMMI)
- Participate and contribute in the negotiation of contracts for existing and new accounts to maximize revenue & profit for the Companies and increase market share, supporting the KAMs where relevant. Manage the senior members of the respective team to maximize Retail profitable growth, optimizing price strategy, category mix, targeted demographic promotions and purchase incentives, range and merchandising improvements, promotion planning to improve forecasting, in-store theatre and standardize POS materials. Understand hot spot locations with secondary and impulse opportunities. Drive value from strategic brand owners to support retail.
- Understanding of group alcohol sourcing with detailed knowledge of logistics, shipping, clearance and distribution in terms of KPIs to optimize on time, in full service levels for the On Trade and Retail segments.
- Validation of inventory levels within seasonal coverage. Ability to work the team to identify excess, slow moving, ageing and out of stocks to optimize process for swift action decisions to keep the businesses sensibly balanced around stocks & working capital.
- To perform annual and mid-year reviews with all direct reports so that personal development plans are executed in such a way as to drive improved performance across the team. Energy & enthusiasm needed to ignite passion within the team.
- Ability to flex style and build relationships across the business and industry. Confidence and credibility to build trust to develop opportunities at a senior level with General Managers, Regional Directors, local authorities, Police, property owners, business groups and societies, event organizers and VIPs.
Desired Skills and Experience
- Minimum 5 years sales experience with successes from a 3 year track record in commercial management.
- On Trade, Retail and Event brand building and activation record, preferably across wines, spirits and beers.
- Demonstrate financial, numerical ability & strong commercial management acumen.
- Analytical and problem solving skills to support management decisions
- Wine and spirits qualifications preferable. (WSET) Comfortable to sell wine in a 5* hotel environment.
- Energetic leader to inspire the team.
- Achievement Motivation.
- Ability to work cross category in a multi-cultural, internal and external environment.
- Developing and coaching People.
- Experience of structured Key account management team skills.
- Negotiating and Communicating excellence.
Country Manager at Maritime & Mercantile International (MMI) - Tanzania
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