FAO National Consultant Marketing Expert

Food and Agriculture Organization of the United Nations

Vacancy Announcement No: FAO/20/2012

Deadline For Application: 1st June 2012

Position Title: National Consultant Marketing Expert

Grade Level: N/A

Contract Type: Service Contract (Personal Services Agreement)

Duty Station: Nairobi, with travel to Hargeisa (Somaliland)

Organizational Unit: FAO-Somalia

Duration: 30 Days

Eligible Candidates: Anyone who is eligible to work in Kenya

Anticipated Start Date: 1st June 2012

Under the overall guidance of the Officer in Charge (O.I.C.) FAO Somalia and the direct supervision of the Livestock Coordinator, the incumbent will generate information on the current and potential market supply and demand, marketing opportunities and consumer preferences for value added products.

In particular, s/he will:

• Assessing marketed and unmarketed value added livestock products (meats, camel meat sausages, bone craft, soap and Ghee) and their distribution and demand within the country’s main urban centres.
• Identifying and describing the formal and informal marketing systems (e.g. consumer preferences, actors, routes, volumes, and dynamics, market structure and regulations) for livestock products.
• Determining the income of the various categories of products to show the structure of costs (including transaction costs), prices, profits and value for money for the various categories of products, as well as the added value obtained and its consumption structure within the general economy.
• Analyzing the trends and nature of government and other entities’ participation in formal and informal marketing as well as the implications of this involvement on the behaviour and performance of private sector actors.
• Develop the portfolio of marketing tools and services for meat by- and core products,
• Evaluate existing practice and opportunities for quality and product standardization.
• Develop a proposed marketing plan and branding methodology to position livestock products and ensure impact and awareness.

Minimum Requirements

Education:

• Degree or post-graduate diploma in marketing is preferred in particular a Masters in Business Administration (MBA –Marketing Option),
• Specialization in agricultural sciences from a recognized university.

Work Experience:

• 10 years specialised marketing for a range of edible and non edible products,
• Ability to develop and implement business plans.

Languages: Strong written and spoken English and Somali language skills.

Selection Criteria

• Demonstrated skill in marketing;
• Computer Skills;
• Extent of both oral and written communication skills, including ability to write reports;
• Good working knowledge (level C) of English and knowledge of the duty station language.

To Apply:

Candidates are requested to submit a covering letter quoting the Position Title and Vacancy Announcement No. FAO/20/2012 along with their current/detailed Curriculum Vitae and FAO Personal History (PH) form (available at http://www.fao.org/VA/adm11e.dot - see following page for guidelines on how to fill it out). E-mail is the preferred means of receipt and the application should be sent to HR-Somalia@fao.org.

The subject line of the e-mail message should read CONFIDENTIAL – FAO/20/2012.

If making a hard copy submission, the envelope should be clearly marked CONFIDENTIAL – FAO/20/2012 and sent to the following address:

FAO-Somalia
UN-Somalia Ngecha Road Complex
Corner Lower Kabete Road/Ngecha Road
P.O. Box 30470-00100
Nairobi, Kenya.

Applications must be received by the deadline.

Late applications will not be considered.

Only short listed candidates meeting all essential qualifications will be contacted.