The organization:
APOPO is an award-winning social enterprise that researches, develops and implements detection rats technology for humanitarian purposes such as Mine Action and Tuberculosis detection. APOPO is a registered Belgian NGO, with headquarters in Tanzania and operations in Mozambique, Thailand, Angola and Cambodia.
Job and personal requisites:
We are looking for an energetic, creative and self-motivated communications professional to work in our communications department at our headquarters in Morogoro, Tanzania. The successful applicant will be responsible for the management of a wide variety of non-profit communications for APOPO, in line with the strategic goals of APOPO. The Communications Manager will collaborate closely with the Fundraising Manager, and is assisted by the Communications Coordinator.
We train rats to save lives. It is a compelling story and we are seeking a Communications Manager who can make the most of it. Through the use of a wide set of communications tools, hard work, and a lot of fun, we aim to take the APOPO HeroRats global.
The job profile includes a variety of projects including but not limited to: driving media relations, managing donor relations, creating multimedia content, website development and maintenance, social media, overseeing the newsletters, assisting with fundraising campaigns, and internal communications.
The ideal candidate will commit to this position for three years.
Role Purpose:
- To drive media exposure through proactive media campaigns and outreach;
- To create compelling content including videos, stories, reports, and images;
- To help drive public fundraising for HeroRATs through social media and other platforms;
- To manage and further develop APOPO and HeroRAT communications;
- To assist in the internal communication of APOPO.
Education requirement:
BA or MA in Communications, Public Relations, Marketing, or relevant field
Experience requirement:
- >5 years communications or public relations experience
- Experience in donor relations and fundraising
- Experience in media relations
- Exceptional written and verbal communication skills
- Writing, editing, and proof-reading skills
- Technical skills in video production and photography
- Experience in website management
- Native-level English fluency
Desired:
- Prior experience living and working in a developing country
- Multilingual
Key Responsibilities and Deliverables:
1) To ensure the communications strategy is in line with the strategic goals of APOPO.
- Maintain and further develop the messaging framework for APOPO to ensure consistency in communication, for discussion with the management team; monitor and ensure the final framework is implemented by all APOPO staff.
- Advise and provide input with regards to the requirements for the website and online communications;
- Monitor the relevant key indicators on the dashboard on a monthly basis, analyze and adapt according to the conclusions.
2) To connect the general public with APOPO’s work through the management and development of APOPO and HeroRAT communications.
- Manage the APOPO website and translations to ensure online communications are accurate, up-to-date, reflecting APOPO’s messaging framework, meeting the needs of its various audience members, and drawing new support.
- Create high-quality and compelling videos and images to drive engagements and fundraising
- Ensure APOPO has an up to date stock of multimedia content
- Develop APOPO and HeroRAT communications materials and outreach campaigns to help drive further public support for APOPO’s work.
- Create a strategy for APOPO’s involvement in social media & networking platforms, implement, review and adjust as necessary on a quarterly basis.
3) To manage APOPO’s communications department.
- Collaborate with and coach the Communications Coordinator.
- Identify, train and manage external volunteers when needed.
- Liaise closely with the Belgium office to provide communications support
- Manage relationships and campaign development with external service providers (pro-bono or paid consultants).
- Ensure financial transparency is communicated to donors.
- Review the policy for Morogoro tours and visits
4) To manage APOPO’s relationships with donors of the HeroRAT program. - Oversee the production and distribution of the HeroRAT e-newsletter, seeking feedback and approval from members of the management team. - Manage the development and updates of the website. - Oversee material distribution and regular communication with donors. - Manage donor data collection and reporting through the database. - Track donor trends, research and stay abreast of latest best practices in industry, and integrate into donor outreach communications. - Assist the Fundraising Manager in the development of the fundraising strategy, fundraising campaigns, events, and materials
5) Manage media relations for APOPO and the HeroRATs.
- Create a proactive approach for media opportunities (both small and large-scale), implement and review on a quarterly basis.
- Monitor media interest and coordinate all media relations, being the main point of contact between the media and APOPO.
- Evaluate media opportunities and compare to media strategy; accept or decline opportunities based on estimated return to APOPO.
- Develop and distribute Press Releases around major APOPO events or milestones.
- Maintain pending media engagements calendar, and keep calendar up-to-date with confirmed media visits and documentary / article releases.
- Manage media visits in Tanzania together with the Communications Coordinator.
- Coordinate media visits to other country programs (e.g. Mozambique), together with the relevant Program Manager, ensuring they have all the necessary information required to manage the visit.
6) Be an active member of the management team.
- Provide input and prepare materials for the strategic planning workshop on communications
- Provide quarterly updates for Board meetings
- Update the KPI’s on a monthly basis in smartsheet (cloud-based database)
- Participate in management meetings and report on the progress of the Communications Department, media campaigns, or funding opportunities relevant to APOPO.
- Participate in capacity building activities with local staff as requested.
- Provide regular input to help improve internal communications within APOPO.
Salary and Benefits:
We offer a very competitive salary that depends on experience, health insurance, one round-trip holiday air-ticket per year, arrival and departure air-ticket, accommodation, vehicle, Tanzania resident permit and a relocation allowance, if needed.
Projected Start Date: June 2013
How to apply:
Interested applicants should submit a CV and rank their experience using the following form on APOPO's career portal: https://www.smartsheet.com/b/publish?EQBCT=878596994a86488882780b8ee132ff11
Applications will be reviewed on a rolling basis with a deadline of 6 May 2013.
Only shortlisted applications will be invited to interview.
APOPO vzw Tanzania Communications Manager
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