Marketing Officer

Job Number:REF/AAR/21062011/Marketing Officer

Reporting to: General Manager – Health Services Personnel reporting to you: None Job objective: To develop and manage the company’s new business portfolio so as to ensure growth and sales targets are met. KPAs : Budgeting and budgetary control Marketing Research and Intelligence Competitors analysis Selling strategies Brand image Duties and Responsibilities : Develop and implement marketing plans and strategies to achieve and exceed market share and sales revenue targets. Develop effective selling strategies. Preparation of sectional budget and ensure effective budgetary control. Steer market research and intelligence and conceptualize new products in the markets. Maintaining the company’s brand image Doing competitors’ analysis KPMs : · Marketing plans and strategies in place. · Effective controlling and monitoring of budgets · Market research done · Competitors analysis done often Contacts: All staff – insurance and health services Sales Manager Paramedic Officer Customers Appropriate Associations Skills Education Degree in Business Management or any related field Experience in Sales, Marketing and Customer Relationships especially in a Health Insurance Industry Minimum 3 years in a Middle Management in health services. Proven skills in planning, budgeting, monitoring and reporting, human resource development and management and high level proficiency in computer use. Strong leadership skills, Team player and people management skills, strong analytical approach to problem solving, good communication skills – English – written and oral.
Tracking Category
	Apply for Job