MDI Community Manager

Job ID		str-lon-502
Department		Strategy and Development
Location		London
Description  GSMA – MDI Community Manager Role • Work with MDI Senior Manager to create and execute an MDI community engagement strategy. • Work with Research & Intelligence product team to support design and maintenance of community features within the MDI platform. • Feed community needs and priorities back to MDI analytical team to inform the research agenda. • Support the analytical team in the creation of reports, case studies, and analytical articles. • Represent GSMA and speak at public events including conferences, universities, webinar training, and internally planned convening about the MDI programme and specific research areas. • Travel to visit MDI stakeholders to present as well as assess needs for future research agenda, site visits to M4D service provides to research case studies. • Actively manage the MDI social media campaign and look for way to regularly refresh the strategy, actively measure progress through site analytical tools (google analytics, get clicky, radian 6) to inform adjustments to strategy. • Planning and supporting MDI hosted events, including logistics, marketing, agenda, and budget. • Management of MDI Advisory group. • Create quarterly reports for reporting back to MDI funding partners. • Work across GSMA departments and programme areas to identify engagement opportunities through their networks. • Aid in the expansion of the MDI’s organisations, products and services tracker. • Create a strategy around key network hubs for marketing to potential users and reaching out to collects additional data on organisations, products and services.
Context  GSMA – Mobile for Development (M4D) Today mobile phones are the most popular and widespread personal technology on the planet, with global connections estimated to reach 6 billion in 2012. In the developing world, mobile phones have revolutionised telecommunications and leapt from market penetration rates of nearly nothing to 62%, with 20% growth in the African market just between the years 2009 - 2011. Most importantly, a significant proportion of these mobile connections are believed to be in the hands of low-income users. For example, over 40% of people living on low-incomes in Africa have access to a mobile phone. As the one technology that is becoming widely accessible to all populations, including those at the bottom of the economic pyramid (BOP), there has been increased focus on the invaluable role mobile technology can play in improving social, economic and environmental development in emerging markets. As the remaining unconnected populations get access to mobile technology and the capabilities it provides, the lives of these populations will fundamentally shift. The simple increase in access to information at a faster pace, from new sources, will influence everything. Affordable mobile phones and the opportunities they usher in for the poor will be one of the most dramatic game-changing technologies the world has ever seen. Industry growth will happen with or without our intervention; the role of MDI will be to educate all those interested in harnessing the power of mobile for good. www.mobiledevelopmentintelligence.com MDI was built to provide value to a broad set of stakeholders that often do not otherwise work together or understand one another’s wants and needs, even though they may be very similar. The broad categories of groups that MDI seeks to support include: • Mobile Industry Network Operators and Vendors • International Development donors and practitioners • Social and Impact Investors • Start-ups and Entrepreneurs • Academia and other researchers • Government (Public Policy and Regulation) In order to create collaboration, cohesion, and to stimulate potential partnerships there are a lot of activities that MDI will undertake both through the online platform and through offline events. Identifying and engaging the M4D advocates and thought leaders in all these groups will be a key success factor in moving the M4D agenda forward. GSMA – Research & Intelligence The Research & Intelligence team provides data, analysis and insight to teams within the GSMA, our members and wider industry stakeholders. A centralised analyst team provides strategic and analytical support across the organization and develops our reputation as a powerful source of intelligence for the mobile industry. This team maintains and develops two mobile industry data driven websites at present. Wireless Intelligence is a subscription based product providing the definitive source of mobile operator data, analysis and forecasts, delivering the most accurate and complete set of industry metrics available. Wireless Intelligence is relied on by a customer base of over 800 of the world's leading mobile operators, device vendors, equipment manufacturers and financial and consultancy firms, the data set is the most scrutinised in the industry. Mobile and Development Intelligence is data driven website specifically for the developing world mobile industry. Through an open access portal, MDI offers offer data and analysis to support business decision-making and clarify the evidence of the socio-economic impact of the mobile industry in the developing world. The MDI team serve as thought leaders for the Mobile for Development sector through analysis that is presented on the site, in publications, and presentations throughout the world. In the future Research & Intelligence will develop further data driven websites for wider GSMA.
Criteria  Criteria for Selection • Proven ability to implement strategies for a highly complex programme, spanning international, political and technological work streams • Experience of working in the mobile telecoms or development industry is desirable • Experience of working on programmes based in developing markets is desirable • Demonstrated experience with knowledge management and diffusion of knowledge, new approaches, and tools • Strong communication, presentation, and writing skills • Excellent relationship management skills at an executive level • Cross industry experience: mobile, development, NGO, political • A self starter; highly motivated to develop the programme and drive it through to completion • An existing network within the respective industries is a plus • Previous donor/development experience is preferred • Highly consultative with a demonstrable ability to translate customer problems/requirements into research and analysis projects
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