Cooperative Bank of Kenya Market Research and Development Manager

Are you looking for an employer who promotes individual excellence and mutual respect in a team-driven culture with a key focus on social empowerment? 

The Co-operative Bank of Kenya, “The Kingdom Bank” is the place for those looking to new horizons.

We are looking for dynamic, creative and self-oriented professionals to fill the position of:

Market Research and Development Manager

Job Summary:

Reporting to the Chief Manager, Marketing and Public Relations, will be responsible for collection and interpretation of data, formulating reports and making strategic business recommendations. In addition, the role holder will also be responsible for gathering market intelligence. 

Main Duties:

• Collecting and analyzing data on customer demographics, preferences, needs and buying habits to identify potential markets and factors affecting product demand.
• Forecasting and track marketing sales trends.
• Preparing reports of findings, illustrating data graphically and translating complex findings into clear recommendations and strategies.
• Monitoring industry statistics and following trends and bank industry literature.
• Gathering data on competitors and analyzing their strategies, tariffs, customer service and policies.
• Devising and evaluating methods and procedures for collecting data

Job specification:

The incumbent will be required to possess the following qualifications, attributes and skills:

• A bachelor’s degree in any business related field.
• 3 years in banking or financial markets experience.
• A minimum of 3 years experience within market research and analysis.
• Strong analytical, strategic and critical thinking skills.
• Excellent communication skills (verbal, written & presentation).
• Expertise with data analytics, excel and other data interpretation software.

Interested candidates meeting the above criteria should forward an application enclosing detailed Curriculum Vitae accompanied by copies of certificates and indicating the current remuneration to the address shown below by 29th March 2013.

We are an equal opportunity employer.  

Only the short listed candidates will be contacted.

Please quote this reference on your application and on the envelope: MRDM/3/HRD/2013

The Director
Human Resources Division
Co-operative Bank of Kenya Limited
P.O. Box 48231-00100
Nairobi